Sunday 13 November 2016

Data warehousing and business intelligence- key to effective decision-making


Data warehousing is a sensible database which is designed for solving queries and analysis the date rather than just recording the transactions like normal database do. It also analyzes the transactions which are already processed. It accumulates the data from all the possible sources and differentiates the analytical data and transactional data. Here, the company receives the sorted and understandable data that can be optimally used for making decisions. There are many companies that provide data warehousing and business intelligence service at the most reliable measures.

Business Intelligence is another important base for decision making. In the present world, competition is at its edge in almost all industries. BI refers to the wide range of software that is used to analyze an organization’s raw data. Further BI includes different functions such as data mining, querying, reporting and online analysis & processing of data.

Here, we have some rationale which depicts the importance of DW & BI in Decision-making process of a company:

Ø  The data warehousing and business intelligence arena provides an environment to transform raw data into actionable information and also facilitates strategic, tactical, and operational decision-making.
Ø  It becomes convenient to access improved information. No more decisions would be based on logics and gut feelings of the decision makers. Decisions based on facts and numbers are generally more worthy and credible. 
Ø  Involving Data warehouse stores a large volume of data and it is also capable of solving big queries. Altogether, it collects data from all numerous sources and data files and converts them into interestingly compiled format that is pre-determined.
Ø  The data warehouse integrates data from disparate sources and makes it all accessible at one place. In this way, it enhances Business Intelligence from multiple sources, which further helps in the decision-making process. 
Ø  Business intelligence is sometimes determined from the historic data of the company, here data warehouse also stores data of past years that can be used to make a predictable decision regarding business.


Typically, data warehousing and business intelligence satisfy all the reporting and operating requirements of the business. It helps to solve on-going queries in pulling out data and conversion of data into information. Successful utilization of datawarehousing and business intelligence services can improve the business operations tremendously.

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